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  • "3 Beat only ever look to Soulfood for all their urban club promotions. Without a shadow of doubt they are the best in the business. Delivering great campaigns and No 1s for us time after time. Sigma, Stylo g, Fuse Odg, Skepta, Jus Now have hugely benefitted from the exposure their service provides." JON BARLOW, 3 BEAT
    Jon Barlow - 3Beat
  • "Soulfood are fantastic to work with & their passion, hard work & 100% dedication to breaking records at club is integral to our campaigns. Always flexible & hard working they are an absolute pleasure to deal with."
    Martin Harris - RCA Records Marketing
  • "Soulfood always provide the best service, they will always be my #1."
    Michael Rivalland - Virgin/EMI Records Senior Marketing Manager
  • "Niven and the team at Soulfood always had great advice and delivered on helping break music into the clubs and DJ's in the UK, they are always on point and a valued member of the Disrupt team."
    Phil Kemish - Disrupt
  • "The guys at Music House are the best in the business.Their enthusiasm is addictive, their knowledge of front line club promotion has been honed over many many years and the coverage their campaigns afford our releases are an integral point to our successes. Every weekend we know someone new is hearing one of our tracks due to the care and attention they give".
    Jon Barlow (3Beat)

Tuesday 28th February 2012

Adam F’s credentials as a producer are self-evident. During a career that spans over so many different genres, he has made an indelible mark with anything and everything that he has turned his hand to, from MOBO winning Drum & Bass productions to working with some of the biggest stars of US hip hop including LL Cool J, Redman and Missy Elliot. He united the worlds of US hip hop and the UK underground with his collaborative remake of seminal track ‘Bigger Than Hip Hop’ with DJ Fresh in 2010 which got the go ahead from Dead Prez themselves who rerecorded the vocals for the final version. His latest release sees him remain at the top of his game, cementing his place at the forefront of UK underground in 2012.

His recent ‘In The Air’ collaboration with SonicC immediately caused a fanatical response when given away as a free download following support from Annie Mac, Mistajam, Zinc, A-Trak and Zeds Dead amongst others, while four of his tracks have been made ‘Hottest Record in the World’ on Zane Lowe’s Radio 1 show in the last 16 months. Now he isn’t wasting any time in returning with huge new single ‘When The Rain Is Gone’, a track struck through with his undeniable electricity.

The original mix is an anthemic dubstep leviathan. Building on a wave of shimmering arpeggios and orchestral stabs, the vocals are drawn in to the mix before the rapidfire percussive crescendo heralds the drop. As the splashing drum patterns hit and the bassline judders under the track, the synths soar through the mix providing a powerful wave for the vocals to ride.

Watch the video here: